Вплив генеративного штучного інтелекту на еволюцію соціальної інженерії: психологія довіри в епоху deepfake

Abstract

This study examines the profound impact of generative AI, specifically deepfakes and vishing, on the evolution of social engineering by exploiting human cognitive vulnerabilities. By analyzing how AI manipulates biological trust mechanisms and authority bias, the research highlights why traditional security architectures fail against psychological manipulation. To counter these advanced threats, the paper advocates for the implementation of a "Human Zero Trust" framework, requiring strict multi-factor verification for all critical communications regardless of their audiovisual authenticity.