Управління фінансовою стійкістю бізнесу на засадах безпекоорієнтованого підходу

Abstract

The article explores financial sustainability management within a security oriented approach under conditions of economic turbulence and martial law. Financial sustainability is reinterpreted not merely as a calculated indicator but as a strategic resource ensuring business resilience and continuity. The study substantiates the integration of preventive principles and rapid response mechanisms into financial management processes. An indicator-based diagnostic system is proposed, where financial ratios function as early warning signals of potential threats. Key indicators include autonomy, capital maneuverability, liquidity, and net working capital as components of a financial «buffer». The paper emphasizes the importance of stress testing, early warning systems, and operational financial maneuvering in crisis conditions. It is concluded that implementing a security-oriented approach transforms financial management into a proactive mechanism of business protection and long-term adaptive development.